Web Design Process — Markham & the GTA
How We Build Your Website.
A fixed-price, six-phase process — from discovery to launch and beyond. No templates, no page builders, no black box. Here's exactly what happens at every stage of your custom website design project.
Exact timelines depend on your package — see pricing & turnaround times.
Discovery
Understanding your business before a single pixel gets placed.
What happens
- Business goals analysis
- Target audience research
- Competitive landscape review
- Technical requirements gathering
What we deliver
- A written project brief you review and approve
- A sitemap and page-by-page content plan
- A fixed price and timeline before any work begins
Prototyping
Wireframes and visual direction, reviewed with you before we write a line of code.
What happens
- Mock-up designs
- Button/links design flow
- Image/video placement design
- Systems design and software architecture
What we deliver
- Wireframes for every page in the sitemap
- A visual direction — colour, type, and layout — built from your brand
- Your sign-off before a single line of code is written
Build
Real code, built for speed — no page builders, no templates.
What happens
- Modern development practices
- Component-based architecture
- Performance optimization
- Cross-browser testing
What we deliver
- A fully responsive site built in Next.js and TypeScript
- Preview links so you can watch it come together in real time
- Every page matched to the prototype you approved
Quality Testing
Every page checked before it goes live — not after a visitor finds the bug.
What happens
- Performance testing
- Device compatibility check
- SEO optimization
- Mobile responsiveness and optimization
- Custom functionality testing
What we deliver
- A Lighthouse performance pass across Core Web Vitals
- Manual testing across real mobile, tablet, and desktop screens
- Meta titles, descriptions, and structured data in place
Launch
Domain connected, analytics wired up, and your site goes live.
What happens
- DNS setup & SSL
- CDN configuration
- Analytics integration
- Domain hookup
- Email notification config
What we deliver
- Your domain live with SSL and a global CDN in front of it
- Google Analytics and Search Console connected from day one
- A final walkthrough of the live site together
Support
Launch day isn't the finish line — we stay reachable after.
What happens
- Monthly maintenance
- Content updates
- Security patches
- Performance monitoring
What we deliver
- A post-launch support window included with every plan
- Direct access to the two of us — no ticket queue
- An optional care plan for ongoing updates, monitoring, and hosting
Why This Process Works
What Makes It Different.
Fixed Pricing
Quoted upfront before we start. The price you approve is the price you pay.
Direct Access
You work with the two of us the whole way through — no account managers, no outsourcing.
SEO Built In
Technical SEO and structured data are part of the build, not an add-on after launch.
AI Search Ready
Pages structured so tools like ChatGPT and Perplexity can read and cite them — not just Google.
Process & Timeline Questions
Have a question about pricing or what's included?
Browse the full FAQRelated guide: How to choose a web designer in the GTA: questions to ask first
Ready to Start Your Project?
Tell us about your business and we'll send a fixed, custom quote within 24 hours — no obligation, no pressure.